Inglewood is launching a six-week augmented reality exhibition, Northern Reflections on Thursday, January 21. The exhibit will be part of Chinook Blast, a winter art festival happening throughout Calgary from February 11 – 28.
Eleven teams of artists (painters, animators and musicians) have taken over the business windows in Inglewood to celebrate the power of music, art and business. The exhibition is a partnership between The Inglewood BIA and Maud Collective, who, alongside a panel of judges, determined the artists that will create augmented reality murals on businesses around Inglewood.
The murals have been paired with music produced by local and international musicians, and an interactive experience when users download the free Augle App onto their smartphone. To use, Calgarians can simply activate the AR camera in the app, point their phone at the image and see augmented reality artwork in action.